He Followed It Up with a Trip to Laos to Ride Another Elephant–And Check It Off His Bucket List
NEWPORT BEACH, Calif., April 18, 2017 — CEO Coaching International’s founder and CEO Mark Moses, once wanted his company to “Make BIG Happen,” so he rode into the annual meeting atop an 8,000-pound African elephant. The elephant became an instant mascot and “thinking big” became a permanent part of the corporate culture. His firm then went from the brink of bankruptcy to achieving their “HOT” or Huge Outrageous Target of doing over a billion dollars in business.